Online Advantage

The Steps

Step1.Branding - Is your company's logo recognizable? Is your company tag line say what you need to invite your customers?

Step 2. Positioning - When your customer looks for you, can they easily find you on the Internet? Do they find you first?

Step 3. Marketing Tools - Are your marketing tools working for you? When did you last evaluate dollar for dollar return? How many marketing tools do you have working for you?

Step 4. Marketing Strategy - Even the best tools won't work if you don't know HOW to use them. Let Ira help you to develop a marketing strategy that your company can implement for success.

	About Us
	A Successful Marketing Strategy is measurable and actionable and differentiates your company and products from the competition. Online Advantage’s Marketing Strategy is designed for small and medium sized companies. Based on the client’s needs, Online Advantage will develop the strategy as a step-by-step process. It is committed to providing Search Engine Marketing, revenue-generating websites. We stretch your development dollars with our flexible team and RDDP. (Rapid Development Delivery Process). Contact info: Telephone: 540-297-5140 Email: Ira Kaufman Company URL: http://www.osadvantage.com
	Benefits of Marketing Strategy
	Enables your company to firmly define and establish its identity in the minds of your market, customers, and employees Separates you from your competitors; gives you value; and makes you special and relevant to your customers and prospects Determines your USP (Unique Selling Proposition), a succinct statement of your benefits/advantages over your competition Establishes a promise and an expectation of your products and services Outlines how all “Defined Brand” elements will be used, enhanced and strengthened Enables you to launch new products more quickly and cost effectively Develops marketing tools (e.g., brochure, website) that reflects your company’s agreed upon “Defined Brand” Establishes Strategic Positioning for your Brand among your target markets

Testimonials

“As the marketing/communications director for the largest commercial printer in Virginia, I have the occasion to encounter many vendors for web development. In my experience, Online Advantage by far offered the highest value. They were fast, service-driven, and superlatively competent—at a fraction of the cost of comparable services.”

Craig Schaffer, Progress Printing, Marketing Communications Director, 434- 832 7509
http://www.osadvantage.com/eprogress/

"We created a short list of four companies and interviewed them over the phone. Online Advantage offered the best value for our money... Ira Kaufman has lived up to each and every agreement that we made. We have had no problems with communication and refinements of the site. He surely has a first class web team working with him. He has gone the extra mile to be sure that the product he provides is of the highest quality."

Akasha Ames, Environmental Job Source, Principal, 336- 376 1110
http://www.envjobsource.com/

"Through Ira Kaufman’s understanding of our business needs, and accommodating flexibility from its developers, Online Advantage has fostered the creativity necessary for us to fine-tune our website into a powerful, interactive marketing tool. For these reasons, I consider Online Advantage a low-cost, ‘high-quality” website development firm.' "

Tim Hamilton, Valtim Corp., Executive Vice President, 434- 525 3004
http://www.valtim.com